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The Risks and Benefits of Using 3D Home Tours

3D home tours let potential buyers tour a property without physically being there, rather than just looking at a set of still images. For the first time, buyers can take a 3D tour of potential homes without ever setting foot on the property. When this new 3D technology was first available it was groundbreaking, but the technology is currently only in use by a tiny fraction of realtors.

At a glance, it could make a lot of sense to create a virtual tour, but as with any new technology, you have to look at it from all angles to evaluate potential risks. Here are some of the pros and cons of using 3D home tours.

Pros:

1. Immersion

Having the ability to get a good look at each room with a 3D tour can be far more immersive than photographs or videos. A 3D tour can help many potential buyers get a better look at the property than they could with any other form of media. This is one of the biggest advantages of using 3D home tours.

2. Long distance tours

If a buyer is located overseas, or it's inconvenient for them to visit the property themselves, a 3D tour would be perfect for them. If used in conjunction with photos and videos, they allow potential buyers to get a really good look at the property in a simple and convenient manner, without ever having to travel to the property themselves.

3. Staying up to date with trends

3D home tours are only now becoming popular in mainstream media, and they haven't been around for very long. In a market where many lag behind current trends, adding 3D home tours into their business strategy would make any real estate business stand out, giving them a competitive edge on everyone else.

Cons:

1. High Cost

As with all business choices, balancing the cost versus the benefits is extremely important. The cost to create a virtual tour can often be extremely expensive. For many, the cost might simply be too high to justify creating a 3D home tour for the property.

2. Less control than photographs

While far more immersive than photographs, letting potential clients pan and zoom around the house can also have its disadvantages. Even the greatest photo stitching programs can still distort the picture, or produce unwanted artifacts. And if the tour is poorly laid out, buyers could easily get the wrong impression of the property. While uncommon with high-quality 3D tours, these problems should always be considered.

Conclusion

Is it realistic for a business to incorporate 3D home tours into their marketing plan? For high-end properties, a virtual tour can be well worth the high price. However, while the advantages for real estate industry are clear, it may not be a good fit in some cases. There can be cases where photographs or video tours would be more appropriate, and low-end properties may not be worth enough to justify the high expense of creating a virtual tour.
 
While in many cases, the benefits of 3D home tours far outweigh the risks, in some cases the high cost involved may not be worth the trouble.



Author Bio:
Written by Sally, a full-time worker at a specialized training center for business development. She is lucky enough to work with many aspiring entrepreneurs. She loves to read, write, and learn to use technology as her learning tools.

More fun in the living room with Android TV and with Google Cast speakers

Android TV and Google Cast for audio devices were introduced to give you more freedom and control over your entertainment. Today we’re bringing even more TV and speaker makers onboard for both Android TV and Google Cast. 

When it comes to home entertainment, the living room is more connected than ever. Approximately 88% of consumer electronic devices shipped in 2015 were Internet-enabled.* When devices in the home are connected, it’s important to have platforms that make it easy for you to stream your favorite digital music and movies.

Android TV
Android TV brings apps, games, movies, shows, music and more to the biggest screen in your home. From smart TVs to cable box operators, many devices support the Android TV experience. Now you’ve got even more options to find the device that’s right for you. If you’re looking for a new TV, you can select an Android TV from Sony, Sharp and Philips. Later this year, Android TV will be available from Arcelik, Vestel, RCA, Hisense, TCL and Bang & Olufsen. And, for our users in Indonesia, Linknet now has an Android TV offering.

Google Cast for speakers
Google Cast, the same technology built into Chromecast, is now embedded directly into speakers, sound bars, and A/V receivers so you can cast music from your favorite app on your phone or any music streaming website on Chrome. Throughout 2016, you’ll be able to enjoy Google Cast speakers from B&O Play, Harman Kardon, Onkyo, Philips, Pioneer, and Raumfeld. Sony and LG, who were among the first to include Google Cast in their speakers, are also refreshing their speaker lineups. Cast-enabled software and hardware from Frontier Silicon and StreamUnlimited will make it easier for more audio companies to join the Google Cast family.

Recently, we announced that multi-room synchronization is available on Chromecast Audio. Multi-room sync lets you group speakers connected to Chromecast Audio devices together so you can listen to the same song throughout the house. In 2016, multi-room sync functionality will come to Google Cast speakers, allowing you to mix and match Cast-enabled speakers from your favorite brands with speakers connected to Chromecast Audio.

Check back for more hardware and content news throughout the year.

Posted by Adrienne McCallister, Streaming Media Maven

*Strategy Analytics Connected CE Devices Market Forecast, July 2015